EPHRATA – As residents in Ephrata begin to fill out ballots, incumbent Bruce Reim is eager to share what he has learned during his campaign and outline his vision for the city’s future. With eight years of experience in office, Reim said he is not running on his past record but is instead using the insights gained during his reelection bid to inform his plans for Ephrata. 

“One of the biggest takeaways from my campaign has been the recognition that the people are very knowledgeable about the issues facing our community,” Reim said. “They are not afraid to state their concerns, which I think is just paramount.” 

Having previously served on the City Council and as a board member of the Ephrata Chamber of Commerce, Reim said he believes his extensive background has equipped him to address local governance effectively. “I have the experience, which is a dual-edged sword,” he said, emphasizing the balance between leveraging knowledge and remaining open to new ideas. “Experience is big, but sometimes you get tunnel vision when you become experienced.” 

The current issues facing Ephrata, he noted, are primarily financial.  

"Finance is a big key for that, and part of the challenge is to provide the infrastructure for future development throughout town," Reim said, noting the need for a budget management strategy.  

If re-elected, he said he plans to prioritize the city’s budget process in the coming year, particularly as it pertains to updating essential services such as water, sewer and garbage infrastructure. 

Reim said he also recognizes the growing challenges for local law enforcement. He has pointed out the increasing need for resources and personnel in light of community demands.  

“We’re going to need more police officers at that time with all the supporting staff that goes with that, with all the issues that surround that,” he explained. “If we hire a new officer, we’re close to $200,000 into this officer before they even get in the car, because they have training, they have education.” 

Economic development remains another cornerstone of Reim's vision, he said. He appreciates the delicate balance between supporting existing businesses and attracting new investments.  

“If the community needs something, somebody will provide the supply for that to happen,” he said. 

Yet, he acknowledged existing challenges like structural limitations imposed by flood zoning, which hinder the town’s ability to attract new businesses. 

Despite the challenges, Reim is optimistic about Ephrata's future.  

“We have quite a few businesses coming into town and checking us out,” he said.  

To further promote local economic growth, he said he aims to strengthen partnerships with organizations such as the Port of Ephrata and the Ephrata Chamber of Commerce to foster an environment conducive to development without compromising the small-town atmosphere. 

Infrastructure improvements also lie at the forefront of his agenda. He is currently overseeing projects that include expanding city hall and police departments to accommodate Ephrata’s growth.  

“We’re looking at expanding our fire department and our public works based on need. Growth is happening all over the place,” Reim said. 

In terms of community outreach, Reim has worked diligently to enhance transparency and open communication between local government and citizens, he said.  

“Part of what we've done is completely revamp our social network. All of our council meetings ... are now online through our website,” he said. 

Looking back on his campaign experience, Reim expressed pride in the positive direction of his messaging.  

“I’m very proud that our campaign has focused on the positive, on the good that's happening with Ephrata,” he said. “The feedback has been excellent, and I believe the community is on board with our vision for the future."