Best small business SEO agencies

The best small business SEO agencies are Small Biz SEO, SmartSites, HigherVisibility, Searchbloom, Sure Oak, and Coalition Technologies. These were chosen based on their small business expertise, SEO capabilities, and distinct strengths.

According to Statista, Google represents over 90% of the search engine market worldwide across all devices, and it handles over 60% of all search queries in the US. It's common for consumers to use this search engine at various points of their customer journey, which means that small businesses must be where their customers need them with the aid of SEO agencies.

SEO Agencies Can Help Small Businesses Rank Higher in Results

Coursera says that top organic search results have an average click-through rate (CTR) of 39.8%; after that, second pages have an average of 18.7% and third pages have an average of 10.2%. This makes it incredibly important for brands to rank as high as possible, because if they don't, they may be invisible to their target audiences.

Understanding search engine optimization (SEO) and grasping trends can be time-consuming, though. This is why many small businesses seek out specialists to help with search rankings and beyond.

Best for Results-Focused Small Businesses: Small Biz SEO

Small Biz SEO is best for results-focused small businesses since it has a good combination of technical cleanup, content production, authority building, and measurable reporting. Its services are more honed in than a broad, enterprise-oriented marketing agency's, and they cover:

• Technical SEO
• Content creation
• Link building
• Local SEO
• Google Business Profiles optimization
• Conversion-focused strategy

Clients get transparent reporting when using this company. They'll see:

• Keyword progress
• Traffic quality
• Lead attribution
• Actionable recommendations

Small Biz SEO has helped a client improve ranking keywords from 0 to 45 while publishing 129 articles. In addition, it helped this client's website surpass 500,000 impressions and 2,681 clicks.

All of the above services can help small businesses that don't have an extensive in-house team. They can also assist with local visibility.

Best for Local Service Businesses: SmartSites

SmartSites is best for local service businesses since it tracks calls and booking requests so that companies can connect SEO activity with actual leads. This is great for small brands that depend heavily on local searches, phone calls, and appointment requests.

As its name suggests, this agency creates individual pages for its clients' services and locations. They incorporate:

• Project information
• Reviews
• Local authority signals
• Technical SEO

Its local search results include increases in conversions of 4,250% and 2,007% for two clients, and a 246% increase in organic conversions for another. It has also generated over $2.1 billion in client revenue.

In addition to SEO services, SmartSites also does digital marketing. Offerings here include:

• Paid advertising
• Web design
• Email
• Social media

Best for Revenue-Focused SEO: HigherVisibility

HigherVisibility is best for revenue-focused SEO since it has a Targeted Growth System that looks beyond rankings as the ultimate goal. It's built around not only business objectives, but also ideal customers and measurable ROIs. This can be ideal for any small business that wants their SEO program to be tied closely to leads, sales, or broader business outcomes.

This agency's services include:

• Technical SEO
• Content
• Local SEO
• Link building
• SEO audits

HigherVisibility has worked with clients from various industries that range from new, small brands to Fortune 1000 companies. It has also completed thousands of SEO campaigns. This broader range of experience can be useful for smaller companies that need SEO support to go beyond basic local visibility.

For example, HigherVisibility can address:

• Technical issues
• Content and on-page optimization
• Backlinks
• Local search

Best for AI Search and Modern SEO: Searchbloom

Searchbloom is best for AI search and modern SEO because it has a MERIT methodology for AI search optimization. It's designed around visibility and citations, especially in platforms like ChatGPT or Perplexity. This can be very useful for small businesses that want their SEO strategy to account for the changing search landscape.

This agency has a set framework for its SEO approach: Authority, Relevance, and Technology (ART). This refers to the combination of technical foundations with:

• Content
• On-page optimization
• Authority building

Searchbloom certainly focuses on small businesses, but it can cover both local and national campaigns. Those who are looking to expand their business beyond a single service area may find this useful.

This agency reports a 98% partner retention rate and an average return above 720%. Do note that these are company-reported (not independent performance benchmarks).

Best for Strategic SEO Consulting: Sure Oak

Sure Oak is best for strategic SEO consulting since this company describes its approach as more holistic than simply optimizing individual pages. It uses an SEO Game Plan that takes into account things like account business objectives and available resources.

Services included in this game plan are:

• Keyword research
• Technical audit
• Competitive analysis
• Prioritization of the ranking factors likely to have the greatest impact

Small businesses that have limited marketing resources can benefit from this, as they can identify the highest-priority opportunities and make good use of their budgets.

Sure Oak has over 20 years of SEO experience, and besides on-page optimization, this agency can do:

• Technical SEO
• Link building
• Content
• Broader search strategies

Best for Small-Business Ecommerce SEO: Coalition Technologies

Coalition Technologies is best for small-business ecommerce SEO since it prioritizes ecommerce, online visibility, and converting organic traffic into sales. This agency obviously takes care of ecommerce SEO, but it can also do:

• Technical SEO
• Local SEO
• Keyword research
• On-page optimization
• Content marketing
• Link building
• Ongoing performance tracking

The team handles keyword research and search-intent mapping, then follows with the optimization of the site (e.g., structure, content, metadata, internal links, and user experience). Coalition Technologies reports a 150% increase in organic traffic as a performance figure.

This agency specifically targets the following for its SEO services:

• Startups
• Small and medium-sized businesses
• Ecommerce brands
• Larger scaling companies

For ecommerce businesses in particular, the above services can be very useful since product visibility usually depends on more than conventional blog content.

These SEO Agencies Have Effective Strategies for Online Visibility

For most small businesses, seeking out the aid of SEO agencies can be a smart choice since these experienced companies can help put them in front of their desired audiences. Each agency has its own strengths, so it's up to consumers to determine which is the best for their businesses.

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This article was prepared by an independent contributor which helps us continue delivering quality content to our audiences.